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  4. "End the occupation !" PAJU Vigil # 662, Oct. 18, 2013: Boycott Naot Shoes

"End the occupation !" PAJU Vigil # 662, Oct. 18, 2013: Boycott Naot Shoes

Publication date : 2013-10-18

Naot Shoes has a factory outlet store located in the illegal Gush Etzion colony (i.e. “settlement”) block located on occupied Palestinian territory between Jerusalem and Hebron in the West Bank. The Gush Etzion block is a group of 22 colonies with about 70,000 Jewish Israeli colonists. The Naot Shoes factory outlet store plays a role in strengthening and legitimizing the Gush Etzion colony. The Naot Shoes Outlet provides employment for the colony’s residents, and attracts both international tourists and Israeli customers to the Gush Etzion complex. The Naot Shoes Outlet thereby not only serves to legitimatize the colony and sustain its economic growth, but also enables the colony to absorb new colonists.

Boycott Naot Shoes

Naot Shoes has a factory outlet store located in the illegal Gush Etzion colony (i.e. “settlement”) block located on occupied Palestinian territory between Jerusalem and Hebron in the West Bank. The Gush Etzion block is a group of 22 colonies with about 70,000 Jewish Israeli colonists.

The Naot Shoes factory outlet store plays a role in strengthening and legitimizing the Gush Etzion colony. The Naot Shoes Outlet provides employment for the colony’s residents, and attracts both international tourists and Israeli customers to the Gush Etzion complex. The Naot Shoes Outlet thereby not only serves to legitimatize the colony and sustain its economic growth, but also enables the colony to absorb new colonists.

Almost 66 percent of Naot Shoes is owned by Shamrock Holdings, which also owns nearly 18 percent of AHAVA Dead Sea products, currently being boycotted as well. Shamrock Holdings is the investment branch of Disney enterprises and is a large holding firm committed to Israel’s growth. Shamrock Holdings is further entangled in not only other illegal Israeli colonies, but also invests in the construction of Israel’s Wall.

Israel’s Wall has had massive repercussion on the humanitarian welfare of Palestinians living in the West Bank, and was unequivocally condemned by the International Court of Justice in 2004.

In July 2005 over 170 Palestinian civil society organizations issued a call asking the international community to boycott Israeli products in order to promote recognition of the Palestinians’ right to self determination. The Palestinian call asked the international communityto impose broad boycotts and implement divestment initiatives against Israel similar to those applied to South Africa in the apartheid era.

Adapted from ‘Factsheet Series No. 148, Created: April 2012, Canadians for Justice and Peace in the Middle East’ published on line at: http://www.cjpme.org/DisplayDocument.aspx?DocumentID=2173&SaveMode=0

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